The loser's least flattering photo of the year becomes the league's official logo and group chat icon until a new loser is crowned. Every scoreboard check for a year opens with their face. The photo is selected by committee, from candid submissions.
The long haul: this is not a one-afternoon sentence. With a time commitment of full year, the punishment keeps paying out (for everyone else) long after the season ends. Long sentences need a written end date and a league-appointed enforcer who checks compliance.
Seen in the wild: scoutcast.ai