The loser must follow, ring the notification bell for, and never mute an account the league selects, a rival team's fan page, an intolerable influencer, a minor-league mascot, for a full season. Engagement quotas (one like per week) appear in stricter leagues. Their algorithm never recovers.
The long haul: this is not a one-afternoon sentence. With a time commitment of full season, the punishment keeps paying out (for everyone else) long after the season ends. Long sentences need a written end date and a league-appointed enforcer who checks compliance.
Seen in the wild: fantasyleaguelottery.com